3 Incredibly Simple, but Outrageously Powerful Keys To Guaranteeing Your Email Messages Are Read
by Jimmy D. Brown

There’s nothing that comes close to its power in online marketing.

In fact, many of the most critical elements of eBusiness are tied to it:  joint ventures, newsletter publishing, automated follow-up, article distribution, free reports, autoresponder messages and eCourses, networking… the list could go on and on.

Of course, I am referring to EMAIL MARKETING.  It is impossible to be successful online without some form of marketing via email.

Click here to learn more about email marketing

Nothing else can boost your business like a good list and an understanding of how to use it.

You can *literally* send a mailing in the morning and earn several thousand dollars by the end of the day with email marketing.

What I want to share with you in today’s lesson is how to increase your email marketing leads, sales and profits.  So, let’s get at it…

–> Develop an attention-grabbing subject line.

Russell Crowe would have never won an Academy Award for Gladiator if no one had watched the movie.  Britney Spears wouldn’t have gone quadruple platinum with her latest CD if no one listened to her music.

And you ain’t gonna earn a single penny in profits from your email marketing if folks don’t read the message you send.

It’s one thing to send an email out to 50,000 prospects, it’s another thing to get any of them to read it.

Learn how to ensure your emails are read!

And whether or not you need to start writing your Oscar acceptance speech depends upon how well you craft the “subject” line of your email promotion message.

There are three keys to writing subject lines that are so compelling that the recipient is practically forced to click and open your email.

1. Personal. There is something both attention-grabbing and exciting about seeing your name in the subject line of an email.

For one thing, we just love to see our own names.  Nothing grabs our attention quicker than something that is specifically about us or for us.

And, for another, personalization *typically* means it isn’t SPAM.  While some spammers do have access to databases with our names, for the most part their lists are built by harvesting emails.

So, when we see our name in the subject line, we immediately are drawn to it…

“Jimmy, here is the information you requested”
“Jimmy, I’d like to give you a free copy”
“Jimmy, did you forget about this?”

Click here to start personalizing your emails

Almost every good autoresponder or email distribution system will have a “personalization” feature that will allow you to automatically insert your prospect’s name into your email messages when sending your mailings.  It works like this…

A. Person joins your list through a subscription form, which captures their name and email address.

B. You insert a predetermined code (like  ) that your autoresponder or mailing system provides you, into the email message.

C. The system automatically converts that tag  into the actual recipient’s name before delivering the email.

Voila – you’ve got personalized emails.  You can generally use these personalization features in both your SUBJECT line of the email and the BODY of the actual email message itself.

An additional attention-grabbing feature to the ‘ol subject line is to TARGET your audience.   Of course, you will *always* want to send your emails to a targeted audience.  I.E. Don’t send your Wrestling email to a homemakers’ list. )

For example:  I recently sent a mailing out to a smaller list I have of folks who are interested in reprint rights to products.  I had made reprint rights available to my new product, and I wanted to let them know about the licenses.  Here are some sample subject lines that I might have used…

“New reprint rights released today…”
“Reprint rights are available…”
“Sell this new product and keep every penny”

You may receive 500 emails a day, but if you are interested in reprint rights (and you would be, or you wouldn’t be on that list) then this particular subject line is going to stand out when you download your emails.

When you combine personalization AND targeted audience, then you have a very compelling subject line…

“Jimmy, new reprint rights released today…”
“Jimmy, reprint rights are available…”
“Jimmy, sell this new product and keep every penny”

That’s an email I’ll read every time. )

2. Powerful. Another key to writing an email subject line that entices the reader to take a look at your message is to use “power words.”

A “power word” is a word that appeals to the senses.  It’s been shown over and over that we do not buy based on logic, but rather on emotion.  Email marketing works on that same premise.

A few “power words” include:  Free, New, Exclusive, Amazing, Fast, Results, Guaranteed, Unlimited, Step-by-Step, Overnight, etc.

Etc. means “and so on.”  Don’t put “etc.” in your subject line. That’s not a power word. )

“Power words” are strong motivators for reading further.  Why?  Because they trigger our emotions.  They create curiosity.  They are compelling.

So, use them.

Click here To Learn More.

Since I’ve mentioned something you SHOULD include in your subject line, let me also mention something that you SHOULD NOT use.

Avoid two things like you avoid an angry rattlesnake… hype and in-your-face symbols.

Don’t make outlandish claims like “Earn $50,000 overnight.”  If it isn’t believable, then folks will simply delete your email without ever reading it.

And for goodness sake, don’t use “in-your-face” symbols!!!!!!! No one reads *****URGENT******* or (((((Read Now))))) or
@@@Newsflash@@@

Kind of gets the same response as that obnoxious alarm clock at five in the morning.

In other words, it’s a turn off! )

Click Here to Learn the Secrets Of Writing Great Subject Lines!

Another “type” of power words is a DEADLINE:  24 hours only, next 3 days, only 5 will be accepted, the first 10, etc.

Power words, especially the word “FREE” are particularly effective in getting people to read your email.  Combine a power word with a deadline and you’ve got a winner.

3. Promising.  The third key is to present a desirable result.  Your subject line must make a promise.  It must inform the reader, in that split-second that they view it, that there is something that awaits them if they read your email.

And that something must be desirable.  It must be something that the reader does not want to miss out on.  It must appeal to the emotions and pull the reader to the edge of their seat like they were waiting for the climax of a really good movie.

Your subject line should create expectation.

Understand this:  folks don’t buy products because they want your product… they buy products because they want the result of your product.  We buy exercise equipment because we want to look good. We buy candy bars because we like the taste.  And we visit the dentist because we ate too many candy bars. )

We revolve around results.  We work because we want the paycheck.  We drive our vehicles because we want to get somewhere.  We play golf because we enjoy it.  We are a results-driven society.

Click here to get the results you want with Email Marketing

By creating an email subject line that promises results you create expectation.  Look at the difference between these two subject lines…

“Free 7-day eCourse released today…”
“Free 7-day eCourse you can obtain in 5 minutes…”

Both have a power word.  Both are fairly interesting. But…

…which one creates expectation?  The second one makes a promise… I can have it in 5 minutes!

This is one of the biggest keys in email marketing, and yet is often overlooked. It amazes me how many ezine publishers, for example, have this subject line…

“Bob’s Newsletter, Issue 212″

Whew, hold me back.  I can’t wait to read that. )

Sure, some folks will read it anyway — especially if you have a loyal readership who knows your stuff is first rate.

But, I don’t care WHO you are, you will ALWAYS have better results with a subject line that creates expectation.

You can apply these three keys, “Personal, Powerful and Promising” to any form of email marketing you use… autoresponders, newsletters, free reports, solo mailings, joint venture offers, virtually anything to do with email marketing.

Get this right and it will be time to start working on the ‘ol Academy Awards acceptance speech for your Best Email Oscar. )
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Ready to learn more from Jimmy D. Brown about getting your subscribers to open, read and act upon the messages you send them? Then grab your copy of Subject Line Secrets today at www.subjectlinesecrets.com Not only will you find out which words trigger your readers to click on your emails, you will also get 20 proven templates you can start using right away.
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Click Here For Optin Profits!

How to Pull In As Much Profit As Your Wallet Will Hold
With Opt-In Lists

By Jimmy D. Brown

The fortune is in the list.

If I had a dollar for every time I’ve heard that said, well, I’d already have a fortune!

However “broken-recordish” it may sound, it is a truthful statement.  The fortune REALLY IS in the list.

Fact is, if you possess the knowledge of how to grow and profit from opt-in lists, you can pretty much write your own ticket.

And, if you’ll read the remainder of this article, I’ll pass that knowledge right on to ya.

It comes down to getting folks to do four things…

1. REQUEST. First things first, you need to convince people to “opt-in” to your list.  That is, get them to join your list of their own free will.

Click Here To Make the Most of Your List!

Usually, this involves giving away a mini-course, report or newsletter from your web site.  All you need is..

- An Attention Grabbing Title. (I could have chosen “4 Keys to Successful Email Promotions” for this article, but is that as attention-grabbing as “How to Pull in As Much Profit As Your Wallet Will Hold From Opt-In Lists”?)

- A Handful of Bulleted Benefits. (A short list of 4-6 desirable things subscribers will learn if they join your list. Think “what’s in it for me?”)

- An Opt-In Submission Form. (Your autoresponder system will provide this for you.)

NOTE: The BEST way to get folks to join is to embed the above mentioned items DIRECTLY in the most prominent place you have your site visitors’ attention.  Usually this is 3-5 paragraphs into your sales letter or 1/3 of the way into an ezine article.

2. RECEIVE.  After visitors to your site have “requested” information by joining your list, it’s critical that your emails be delivered successfully to their inbox.  With all of the filters in place (among other hazards) this can be quite a chore.

Click Here To Learn More!

One thing you’ll want to do for certain is check your SPAM rating to make certain it’s in an acceptable range. Again, most of the better autoresponder services offer this feature for you.

You can also do things like…

- Get your subscribers to “approve” mailings from you.

- Authenticate yourself as a legitimate mailer when you receive a “response challenge” from protection services such as Spam Arrest.

- Use alternative formats of your email messages such as “downloadable email messages” in PDF format.

3. READ.  When your emails successfully arrive at the inboxes of your subscribers, another task awaits – getting them to  actually open your message and read it.

This is going to depend upon your “subject line”.  It is paramount that your subject line be intriguing enough to convince your readers to stop what they are doing and take a look inside.

Click Here To Intrigue Your Customers!

One way to get this done is to create a swipe file of email subject lines that have convinced YOU to read the messages and then modify those subject lines for your own use.

Ex.  I received an email that had the subject line of “This affiliate tip is almost too easy” that caught my attention and forced me to read the associated message.

This subject line could easily be used in a variety of different niches…

- This dieting tip is almost too easy
- This time management tip is almost too easy
- This marriage saving tip is almost too easy

4. RESPOND.  When you have convinced your subscribers to open your email message and read its contents, the only remaining “task” is to get them to respond.

You want them to take action.  Click a link.  Go somewhere.  Ultimately, spend money with you.

The only way you’ll be able to do this is follow a simple catch phrase I’ve been teaching for years:  “useful, but incomplete”.

It simply means this:  your messages must provide content that is useful to your subscribers (otherwise, they’ll unsubscribe faster than you can say “oops”!), but is also “incomplete” in that there is some additional offer that could enhance or maximize that content.

Ex.  You might write an article that shares “7 Ways to Profit With Autoresponders” to send to your list.  That’s “useful” information to those who are interested in that particular topic.  It’s also “incomplete” because they need an autoresponder service to put the information into action.  That’s your cue to promote your recommended autoresponder service.

See how it works?

If you want to pad your wallet with profits by using opt-in lists, this is how you do it:

Get people to do these four things

- Request
- Receive
- Read
- Respond

This is a system that has never failed, will never fail. I’ve used it.  Others have used it.

Now, it’s your turn to use it.

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For the first time, ever, Jimmy D. Brown is sharing his simple, yet powerful 6-step system that will show you how to grow your list, provide your readers with the content they crave and start making more money than you ever expected from your list. Do I have your attention yet? Then visit www.listprofitsystem.com to get your copy of the List Profit System today.

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One of the biggest frustrations in internet marketing is that you have to sell thousands of $10-$20 ebooks each year in order to make a full-time living online. The logistics can be pretty daunting.

There are a few ways to get over this hurdle.
1. Reach more people. (Get more customers.)
2. Write more ebooks. (Offer more low end products.)
3. Offer a higher-end product or service that your existing customers can pay more for. (Charge more for… something.)

Many people flinch at the third option. The thought of putting together a huge course or a big DVD package that they can sell for $100 or more sounds like a ton of work.

However, in Jimmy D. Brown’s usual way, he’s found a way to help marketers earn more with their EXISTING business. That’s the part that I love about this. It doesn’t even entail setting up a new website. You can just add this to your current business and multiply your income immediately.

What is it?

Click Here To Find Out…

Coaching. Personal one-on-one e-coaching.

Jimmy’s been doing this for years. And, every time he offers coaching, it sells out.

Unfortunately, he found that offering email coaching can have a few problems. The main one is, of couse, email deliverability. It’s obviously a problem if you offer e-coaching and then don’t receive emails from your customer.

So, Jimmy hired a software engineer and had him design a simple online interface so that he could communicate privately with his coaching clients inside this software. He’s been making improvements to that same script, and now he’s making it available for purchase.

The first thing you’ll want to do is check out the software www.easycoachpro.com
At the site, you’ll see all of the features and even be able to even read the user manual before buying.

If you’ve been thinking of adding a high-ticket item to your sales process or offering e-coaching, it just got easy.

Best wishes,
Jimmy D. Brown’s Biggest Fan

How to Promote Any Affiliate Program In 5 Easy Steps

By Jimmy D. Brown of “Affiliatenaire”

Click Here To Get Started!

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Using ezine articles is a great way to promote your favorite affiliate program.  What I’d like to do in this article is provide you with a simple system for effectively writing an ezine article that strategically promotes your offer.

There are five steps…

1. CHOOSE THE OFFER YOU WISH TO PROMOTE

This one is kind of a no-brainer. It all begins with deciding what you want to promote. What offer would you like to send traffic to.

HINT:  You can promote your affiliate link directly, but what works better is to promote a list at YOUR site which you then use to promote your affiliate link over and over again after the visitor becomes a subscriber.

2. DETERMINE YOUR “USEFUL, BUT INCOMPLETE” APPROACH.

For The Complete Picture, Click Here!

I love to use what I have coined as the “useful, but incomplete” approach when using freebies of any kind. (Ezine articles, free eBooks, reports, eCourses, etc.)

What I mean by that is simply this: You provide your reader with “useful” information (something they find of value and are able to actually apply) but make certain that it is “incomplete” in that they can better use the information by making a purchase.

That’s “useful, but incomplete.” And it works like a charm.

The idea is to use your content to build up to your desired response. You provide the reader with content, and then you make an offer that allows them to fully utilize the content, gain extra insight from the content or maximize the content in some additional way.

Let me give you an example -

If I wanted to promote an autoresponder service in an ezine article, how could I do it?  I’d write an article that explains how to benefit from using autoresponders. My article would explain different uses of autoresponders and how the reader could profit from implementing the ideas.

** I.E.  7 Ways To Create Revenue Streams With Autoresponders

Naturally, they will need an autoresponder service in order to use the information, right?  And I just happen to know of a great service they can use.  More on that later.

OK, so that’s an example of how to promote a SERVICE offer with your ezine article. What about a software product or an eBook?

Want some examples?

Click Here For More!

Good, because I’ve got two…

TO PROMOTE A SOFTWARE PRODUCT.  Let’s suppose you want to promote a software program that creates “ecovers”.  How can you do it?

– Write an article outlining how important presentation of your offer is, and how creating a cover graphic can increase response rates by up to 1300%

– Write a step-by-step tutorial article for “do-it-yourselfers”, explaining how to design your own graphics from scratch.  Then promote the software as a super-simplified way of doing it.

TO PROMOTE AN EBOOK.  Let’s suppose you want to promote an ebook that teaches advanced list-building strategies.   How can you do it?

– Write an article that covers the “basics” of building lists, and then promote the eBook as the “advanced” tactics.

– Write an article on how to profit from a list, and then promote the eBook as the “how to build the list.”

See how easy this is?

That’s how it works. Determine what your “useful, but incomplete” approach will be, and then…

For More Useful Information, Click Here!

3. TURN YOUR APPROACH INTO A TIPS OR TUTORIAL ARTICLE.

Let’s use my example again. I decided that I would describe various uses of autoresponders and how the reader can actually profit from them. What kind of tips list or tutorial could I create?

* How to Generate More Subscribers, Sales and Profits With Automated Follow-Up Messages”

* 7 Powerful And Profitable Ways To Use Autoresponders To Skyrocket Your Sales and Subscribers!

* Want to Increase Your Online Profits And Leads? Here are 7 Ways to Do It…

I actually went with the middle title. I wrote my list of the 7 ideas that I wanted to share. And I had the makings of a perfect article to promote an offer.

That’s all you need to do. Determine your end result. Decide how to get there with your “useful, but incomplete” approach. And then develop a list, or even a step-by-step tutorial for your article
that leads the reader along.

With each new “idea” or “way” or “tip” or “step” or “strategy” that you share, you can further direct the reader towards realizing their need of your upcoming offer, and lay the foundation for them to accept the offer.

Discover How to Promote Effectively To Your Audience. Click Here!

4. EXPAND ON EACH POINT TO BUILD YOUR CONTENT.

Here’s more of the easy part. Just “fill-in-the-blanks” to complete your article. Write 1-2 short paragraphs for each of your points. Make them good. Provide quality content. The offer you will soon make will see poor results if your information isn’t useful.

Remember, you are trying to presell the reader on the idea that they are going to need your offer. If you don’t provide them with quality information that they WANT to begin using immediately, then why will they want to buy what you are promoting?

Light a fire in them. Motivate them. Challenge them. Give them such nuggets of gold that they want to keep mining until they hit the mother lode!

5. PUT ON THE FINISHING TOUCHES WITH THE “FIVE PILLARS”

There are five things that you should always do to finish up your ezine article. Don’t skip any of them. They are all critical…

* POLISH. Re-read your article. Does it provide information that really is “useful” to the reader? And yet leaves them wanting even more? That’s what you want. Polish it. Put on the wax and make it shine. It has a very specific purpose — make certain it has the means to achieve it.

* PROMOTE. Use your resource box to promote your offer. This  is why we’ve written the article, right? Remember step one? It’s time to put it into play. Give the reader what they (hopefully) are wanting…a way to maximize the information you gave them.

* PROOF. Don’t do this yourself. Have a trusted friend, relative or co-worker check your article for grammatical and typographical errors. The last thing you want to do is present a poor image after sharing some high quality information.

* PUBLISH. Zip your new article out to your favorite list of publishers. Submit it to the announcement lists and the ezine directories. Don’t forget to publish it yourself in your own newsletter!

* PROFIT. If you’ve covered all the bases that I’ve mentioned, then profits are almost certain to start coming in when your ezine article is published. You deserve it. Be proud of your accomplishments.

And then start it all over again!

Click Here To Get Started Now!

That’s how you promote your favorite affiliate program in 5 easy steps using ezine articles.

Obviously, there are many  other ways to promote your affiliate program, as well as a considerable more “details” in the strategy we’ve looked at today.  If you’d like 52 great ways to promote your affiliate link AND complete step-by-step details for each of them, be sure to read the important details below…

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Jimmy D. Brown is the author of “Affiliatenaire”, teaching you how to create big-time affiliate commission checks in only 1-3 hours each week.  Discover how you can get cash in the bank without a website, experience or even an idea! Visit www.affiliatenaire.com

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How to Make a Fortune Promoting Other People’s Products

By Jimmy D. Brown of “Affiliatenaire”

Click Here To Start Earning!

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There must be a reason why some affiliates succeed and some fail, a reason why some affiliates profit moderately and some affiliates profit substantially.

There must be a reason.

There is.

And that reason is this:  “super” affiliates start, sustain and strengthen relationships with subscribers. It begins and ends with a list.  Even a small one can be a powerful, profitable mechanism if you follow these 7 guidelines…

Click Here To Become An Affiliatenaire!

1. CAPTURE THE OPTIN FIRST.

Instead of sending traffic directly to your affiliate link, send them to YOUR site where you offer some kind of list for them to join.  (Hint:  Mini-course works best)  Once you have them on a list, they become an asset.  If you send them directly to an affiliate page and they don’t buy,  they’re gone forever. On your list, you can follow-up  with them indefinitely.

Note:  You can even redirect them to your affiliate link AFTER they join your list, effectively getting them where you wanted them to go in the first place.

2. DIFFERENTIATE THE OFFER.

Instead of sending out the same, tired, lame advertisement that every other affiliate in the world sends out, write your own. Trust me when I say that many people find it  OFFENSIVE when they receive two dozens duplicate emails from two dozen list owners all promoting the exact same thing in the exact same way. And even if they don’t find it offensive, it’s not as effective if you simply rinse and repeat what everyone else is doing.

Hint:  Here’s how you differentiate…

3. SPEAK FROM EXPERIENCE.

Nothing – nothing – nothing speaks louder than RESULTS.  If you want to lose a few pounds, who do you turn to?  Someone  who is still struggling with their own weight or someone you’ve seen drop 35 pounds?  Exactly.

The way you make your mailings / ads different is you speak from your own personal experience.  This product or service that you are promoting as an affiliate, how has it been useful to you personally?  What results have you personally achieved? When you used it, what happened?

Note:  If you haven’t personally used the product, then shame on you for trying to make a quick buck from it hocking it to others!

4. OFFER A COMPELLING INCENTIVE.

Another way to be different – and to dramatically increase your chances of getting a sale as an affiliate – is to offer some kind of compelling incentive if someone buys the offer through YOUR referral link.  Whether it’s a special report or access to an audio recording, personalized consultation or advertising, a private training call or existing products and services, this can be a highly effective method of converting fence-setters into paying customers.

In order for it to work well, it must be UNIQUE (I.E.  You’re the only one making the offer) and USEFUL (I.E.  Something of great perceived value to the reader).

Note:  Don’t have anything to offer?  Don’t worry!  There are many ways to easily obtain extra incentives:  conduct an interview, hire a ghostwriter to create articles / reports for you, buy reprint rights to other products, assemble a bunch of free articles and other resources into a private access site, etc.

Click Here For More!

5. LOOK FOR RESIDUAL OPPORTUNITIES.

Rather than exhaust your efforts on purchases that give you a one-time commission, why not make the most of your marketing by looking firstly for offers that pay out ONGOING monthly commissions for your referred sales?

There are many different residual income generating services such as membership sites (ranging from PT Cruisers to weight loss), stock photos and clipart, hosting, autoresponders, databases (from hiking trails to sermon outlines) online magazines and a variety of other subscription based opportunities that reward you with monthly recurring commissions.

While you definitely want a mix of types of affiliate programs to promote, your priority should be in identifying and promoting those services and programs that will pay you month after month, instead of only one time.

6. BUILD A SALES ARMY.

One of the biggest untapped sources of income in any list is that of “turning subscribers into partners”.  In other words, find those on your list who are interested in making money and provide them with training and materials to promote affiliate programs as well.

Find Willing Sales Partners. Click Here!

This has a two-fold advantage for YOU:

* First, if you find 2-tier affiliate programs, you can get your subscribers to join the program through your referral. Anytime they get a sale, you’ll earn a commission as well.  You effectively get free commissions from their effort.

* Secondly, you can use their efforts to build your own assets. For example:  If you provide them with a 10-page report to give away to promote their affiliate link, you can include a page in the report promoting YOUR list!  You effectively get free subscribers from their effort.

7. MONETIZE FOR MULTIPLE STREAMS.

As your own list continues to grow, you certainly want to diversify in your offerings.  (Not to the point of bombarding your list with offers every day of course!)

* Promote other affiliate programs.
* Create your own products.
(Even short $10 reports will earn profit!)
* Establish joint ventures.
* Co-author products.
* Cross promote.
* Conduct surveys.

There are MANY ways to make money from you list and keep your list growing, growing, growing!

Remember, it all comes down to:  starting, sustaining and strengthening relationships with subscribers.

And that’s how you make a fortune as an affiliate promoting other people’s products.

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Jimmy D. Brown is the author of “Affiliatenaire”, teaching you how to create big-time affiliate commission checks in only 1-3 hours each week.  Discover how you can get cash in the bank without a website, experience or even an idea! Visit: www.affiliatenaire.com

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I was just over Jimmy D. Brown’s Blog reading his latest post about PLR reports.

It really got me thinking about how easy it would be to earn from home, especially with Jimmy’s help. Reading all the testimonials and stories of all the success stories of the people he has helped made me realize what I was missing, and decide to try it all out for myself.

I’d recommend that you take a look at his blog post. I think you’ll really like it.

Head over to Jimmy’s Blog. It’s got a ton of great content.

Check out these Free Resources from Jimmy D. Brown:
Six Steps To Six Figures With List Marketing
5 Steps to a Big Profit, Small Reports Business
Excellent Ecourse about Start an Affiliate Program

Click Here to get your PLR

When you first set up your website, you figured that once you got it up and running, the traffic would just start to come. Then, as you learned more about online marketing, you realized that the work really starts after you build your site and lies mostly in promoting it and driving traffic to it in one way or another.

I’m sure by now you’ve used all kinds of different traffic generation strategies from placing ads to submitting articles and posting on forums. They all work, but let’s face it… it takes quite a bit of time, effort and money to get a steady flow of new visitors to your site.

That’s why I got excited when I read through Jimmy D. Brown’s latest report about generating free traffic to your website. This is the guy that runs ListandTraffic.com – one of the premier membership sites on the web for generating traffic to your site and building your lists, so I expected something pretty good from this report.  It was even better than I expected and got me so excited that I sat down and put what he taught into action that very same day. It took me about 3 hours to put my first “free traffic generator” together. I spent a few more hours of the next week to get it “out there”. Since then it has brought me a steady stream of new visitors and resulted in a bigger list, new subscribers to various email mini courses, some extra adsense income and most importantly more sales for my main product.

Interested? Get the report here www.srzone.com/how_to_get_free_traffic_with_reports.html
To your success,
Jimmy D. Brown’s Biggest Fan

P.S. Make sure to free up a few hours when you start reading this report… I bet you’ll be just as blown away as I was and will be ready to get working on this right away – Yes, it’s that new, exciting and powerful www.srzone.com/how_to_get_free_traffic_with_reports.html

The fortune is in the list.

If I had a dollar for every time I’ve heard that said, well, I’d already have a fortune!

However “broken-recordish” it may sound, it is a truthful statement. The fortune REALLY IS in the list.

Fact is, if you possess the knowledge of how to grow and profit from opt-in lists, you can pretty much write your own ticket.

And, if you’ll read the remainder of this article, I’ll pass that knowledge right on to ya.

It comes down to getting folks to do four things…

1. REQUEST. First things first, you need to convince people to “opt-in” to your list. That is, get them to join your list of their own free will.

Usually, this involves giving away a mini-course, report or newsletter from your web site. All you need is..

- An Attention Grabbing Title. (I could have chosen “4 Keys to Successful Email Promotions” for this article, but is that as attention-grabbing as “How to Pull in As Much Profit As Your Wallet Will Hold From Opt-In Lists”?)

- A Handful of Bulleted Benefits. (A short list of 4-6 desirable things subscribers will learn if they join your list.

Think “what’s in it for me?”)

- An Opt-In Submission Form. (Your autoresponder system will provide this for you.)

NOTE: The BEST way to get folks to join is to embed the above mentioned items DIRECTLY in the most prominent place you have your site visitors’ attention. Usually this is 3-5 paragraphs into your sales letter or 1/3 of the way into an ezine article.

2. RECEIVE. After visitors to your site have “requested” information by joining your list, it’s critical that your emails be delivered successfully to their inbox. With all of the filters in place (among other hazards) this can be quite a chore.

One thing you’ll want to do for certain is check your SPAM rating to make certain it’s in an acceptable range. Again, most of the better autoresponder services offer this feature for you.

You can also do things like…

- Get your subscribers to “approve” mailings from you.

- Authenticate yourself as a legitimate mailer when you receive a “response challenge” from protection services such as Spam Arrest.

- Use alternative formats of your email messages such as “downloadable email messages” in PDF format.

3. READ. When your emails successfully arrive at the inboxes of your subscribers, another task awaits – getting them to actually open your message and read it.

This is going to depend upon your “subject line”. It is paramount that your subject line be intriguing enough to convince your readers to stop what they are doing and take a look inside.

One way to get this done is to create a swipe file of email subject lines that have convinced YOU to read the messages and then modify those subject lines for your own use.

Ex. I received an email that had the subject line of “This affiliate tip is almost too easy” that caught my attention and forced me to read the associated message.

This subject line could easily be used in a variety of different niches…

- This dieting tip is almost too easy

- This time management tip is almost too easy

- This marriage saving tip is almost too easy

4. RESPOND. When you have convinced your subscribers to open your email message and read its contents, the only remaining “task” is to get them to respond.

You want them to take action. Click a link. Go somewhere. Ultimately, spend money with you.

The only way you’ll be able to do this is follow a simple catch phrase I’ve been teaching for years: “useful, but incomplete”.

It simply means this: your messages must provide content that is useful to your subscribers (otherwise, they’ll unsubscribe faster than you can say “oops”!), but is also “incomplete” in that there is some additional offer that could enhance or maximize that content.

Ex. You might write an article that shares “7 Ways to Profit With Autoresponders” to send to your list. That’s “useful”

information to those who are interested in that particular topic. It’s also “incomplete” because they need an autoresponder service to put the information into action. That’s your cue to promote your recommended autoresponder service.

See how it works?

If you want to pad your wallet with profits by using opt-in lists, this is how you do it:

Get people to do these four things

- Request

- Receive

- Read

- Respond

This is a system that has never failed, will never fail. I’ve used it. Others have used it.

Now, it’s your turn to use it.

What if there was a magic bottle that you could rub and a traffic genie would pop out to beckon to your every internet marketing command?

After the initial shock wore off, you’d be quite happy to have it in your possession, right?

Well, in a manner of speaking, such a genie exists. She exists in the form of an “affiliate manager”.

An “affiliate manager” is someone who oversees the operations of an affiliate program in exchange for
compensation.

And, out of all the traffic “tools” on the market, the affiliate manager is the one that you should be using daily in your business if you own your own product.

Why?

The bottom line is: more traffic, which results in more revenue for you.

But, specifically, there are 3 reasons why you need an affiliate manager…

1. Recruiting.

Your affiliate manager can recruit new affiliates into your program for you. Instead of you spending time trying to find (and then convince!) affiliates to join your program, your “affman” can do this for you while you focus on other things.

2. Rewarding.

Everyone knows that simply getting people to join your affiliate program is not enough. It takes a lot of effort to get passive affiliates to become (and stay!) active. An affiliate manager is responsible for motivating your team to remain involved in your promotions.

3. Running.

Beyond getting affiliates into your program and making sure they stay active, your affiliate manager can “run” as much of your operations as you want her to. Here are just a few things my affiliate manager (props to Nicole!) does…

* Creates training materials

* Write follow-up mailings

* Communicates with affiliates

* Answer affiliate support questions

* Monitors contests and incentive programs

* Posts to our blog

* Clerical stuff (creates rebrandable files, etc.)

* Circulates content (article directories, etc.)

I could go on and on, but you get the idea.

Perhaps the best part of hiring an affiliate manager is the fact that it doesn’t have to cost you a penny in out of pocket expenses. That is, you can setup your agreement to be performance-based: you pay the affiliate manager a percentage of the overall revenue generated through her efforts … the more revenue she brings in through the affiliate program, the more she earns.

Now, the question is –

** Where do I find an affiliate manager? **

There are actually quite a few ways to find quality (emphasis needs to be on “QUALITY!”) affiliate managers for your program. Let me share just one…

One of the easiest ways to find an affiliate manager is to visit your favorite affiliate marketing (or internet
marketing) forum and post a request asking for recommendations or responses for your needs.

You can do this in two ways -

1. Post a PUBLIC Request.

That is, you post a message for everyone to see, with brief details on the position you have available and that you are seeking recommendations or interest to explore further.

2. Post a PRIVATE Request.

The other option is to identify those participants at the forum who appear to have experience and/or knowledge in affiliate marketing who might be good affiliate manager material. Then, you would simply contact them privately to see if there is interest in discussing your needs.

Running your own affiliate program is a tremendous traffic generation tool, but it has a lot of parts. There are many different activities that are involved in successfully running an affiliate program, and hiring an affiliate manager to oversee your operations is a great way to free up your time to work on creating additional products and other “creative” work.

A good affiliate manager can bring in affiliates, train and motivate them, and run your operations for you. Her efforts bring in the traffic; your efforts turn the traffic into orders.

It’s the closest thing to a traffic genie in a bottle that you’ll find. Rubbing is optional. Using this strategy isn’t.

Are you a “traffic juggler”?

That is, do you attempt to get traffic to your site by doing all kinds of activities ranging from SEO to PPC
listings to buying solo mailings?

In other words, do you “juggle” your traffic generation activities like multi-colored balls – never holding on to one for very long and always moving on to the next one?

As a recovering “traffic juggler” myself, I can tell you this with great certainty … you and I aren’t alone.

Sadly, most internet marketers wear the same hat. They complicate things by trying every new traffic strategy, buying ever new traffic tool and joining every new traffic program.

It doesn’t need to be that way.

In fact, what I want to suggest to you in this article will make your life a whole lot easier, and, as a direct result, will actually get more traffic to your site than ever before.

Brace yourself for a life-changing statement –

** If you have your own product to sell online, you only need to focus on ONE traffic strategy! **

Yep, you read that correctly.

Instead of trying to do a gazillion things, there is a very simple, very effective approach: focus on the ONE thing that really matters, the ONE thing that produces the greatest results, the ONE thing that will get you all the traffic you’ll ever need.

And that ONE thing is to…

** Start, Strengthen and Spread Your Own Affiliate Program*

Let’s look at that statement in 3 steps for simplicity purposes…

Step 1: *START* Your Affiliate Program.

There is one major reason why you need to start your own affiliate program that stands head and shoulders above the rest: every traffic generation concept (past, present and future) can be done FOR YOU, BY OTHERS if you have your own affiliate program in place.

Let that sink in. Chew on that for a while. It’s such a paradigm shift that most people don’t even realize the tidal-wave-like power behind the concept.

Instead of you working with PPC ads and you working on the SEO stuff and you buying the solo mailings, you can get others to do this FOR YOU as a member of your affiliate program.

So, to begin with, you need to start your own affiliate program. A great place to do this is Clickbank.com.

Step 2: *STRENGTHEN* Your Affiliate Program.

After establishing your affiliate program, it’s important to “strengthen” it. That is, you will need to train your affiliates to do all of the marketing for you. You’ll also need to provide them with marketing materials such as brandable PDF reports, articles, advertisements, banners, etc.

But, let’s take this another step.

Instead of loading some marketing and training materials to your affiliate center and leaving it up to your affiliates to figure out how to use them, why not point out how to use them?

Example: List 10 great newsletters where they can purchase solo mailings to promote your offer. Put something in there for every budget. (What a nice treat it will be when one of your aggressive affiliates purchases a $500 solo mailing to promote your offer!)

You’ll be SHOCKED to see what this one additional step can mean to your bottom line.

But, you could take it even another step further.

How about offering to personally train 10 affiliates in how best to promote your offer? You could teach one how to use ezine advertising; another how to buy PPC ads in numerous engines; still another how to distribute EzineArticles.

(Here’s an idea: how about you purchase a copy of the latest traffic tool or manual for one of your affiliates and get them involved in using it to promote you?!)

Can you imagine the impact?

Step 3: *SPREAD* Your Affiliate Program.

Finally, you want to continue growing your program by recruiting more and more affiliates. As your numbers grow, so will your results.

The bottom line is simple: instead of “juggling” a bunch of different traffic ideas, a much more effective use of your time is to focus on ONE source of traffic: your own affiliate program.

Juggling is great for clowns, but lousy for internet marketers.

Don’t be a clown when it comes to your business.